Planning is bringing the future into the present so that you can do something about it now.
The success of a business depends on the marketing planning plus sales and distribution planning. This process requires an in-depth understanding of one’s own network, the landscape of the market and the input of an expert from the industry. In this context, Vertebrand team brings to you Vmax - a unique planning tool for marketing and sales heads as part of business and marketing planning. The tool uses proprietary methodology that develops optimized channel and distribution plan based on sales and market share objectives. This helps develop sales force requirements, coverage norms, and sales force / distribution performance parameters and generates a plan as well as metrics for tracking performance, that can be measured over time.
The outputs from this tool would be
Key Features and Differentiators